---
title: Breakthrough Member Growth Through Integrated Marketing Discipline
description: The Ontario Society of Professional Engineers worked with Halmyre to drive membership growth.
---

[Halmyre Thinking ](https://halmyre.com/blog)

# [Breakthrough Member Growth Through Integrated Marketing Discipline](https://halmyre.com/blog/breakthrough-member-growth-through-integrated-marketing-discipline)

 Written by [Christine Saunders, CM](https://halmyre.com/blog/author/christine-saunders) | Jun 11, 2025 3:16:46 PM

Following two years of investing in its value proposition and branding, OSPE was ready to confidently attract new members.

Halmyre’s approach layered key insights about the membership, and creative and cost-effective use of media founded on sound direct-response principles

[Download the case study.](https://halmyre.com/hubfs/Content/Case%20Studies/Halmyre%20OSPE%20Acquisition%20Case.pdf)

[View full post](https://halmyre.com/blog/breakthrough-member-growth-through-integrated-marketing-discipline)

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