Build a Business Case for a Career Centre
This whitepaper guides associations through the decisions required to increase your non-dues revenue with a career centre or job board.
Download for 7 steps to build your case for creating or improving a career centre:
- Opportunity feasibility and market sizing
- Should you build or buy?
- Build your requirements
- Define your evaluation criteria
- Forecast profitability
- Analyzing your shortlist
About Christine Saunders, CM
Halmyre President Christine Saunders is a marketing consultant to service-based organizations, a strategic advisor to marketing executives and leaders, an entrepreneur and a hobby farmer. Prior to founding Halmyre in 2014, Christine owned a traditional integrated marketing and communications agency specializing in financial services, public services and not-for-profits. Her education is in politics, ethics and philosophy, and she is a proud Maritimer despite living in Upper Canada today.
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