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OSPE: Winner of Top Association Award

OSPE: Winner of Top Association Award | Halmyre

Congratulations Ontario Society of Professional Engineers on your CSAE Award of Excellence

We are proud to announce that Ontario Society of Professional Engineers (OSPE) has been recognized for their exceptional achievements by Canadian Society of Association Executives (CSAE). We are grateful to have been invited to collaborate with them over the years and see their growth.

Award of Excellence: Member Growth Through An Elevated Brand Reputation

The Ontario Society of Professional Engineers (OSPE) serves the rich diversity of the entire engineering community, including professional engineers, engineering graduates, and students who work or will work in several of the most strategic sectors of Ontario’s economy.

Following 3 years of value proposition development, in 2021 and 2022 OSPE was ready to “go to market” and tell their story. The insight was that engineers are inherently proud of the work they do and their contributions to shaping, planning and building a safe and inclusive future for Ontario’s society at large. The campaign built the brand’s reputation and connected with engineers.

The result was OSPE record-breaking growth in membership, millions of ad impressions and engagement across social media.

We Are Engineering campaign creative

 

OSPE advertising with the ads. Ad with Asian younger man, headline: Engineering Digital Resilience, enabling the future by driving digital transformation. Ad with white woman, headline Engineering opportunity, empowering leadership for women in engineering. Ad with Asian man wearing turban, Engineering is serious fun, optimizing process for toys that spark joy.

 

See the campaign site - click here.

 

 

OSPE logo click to go to their website