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Experience, case studies, research and editorial content on strategic marketing for member-based non-profit organizations. 

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Benchmarking Generational Change in Engineering: OSPE Case Study

Discover how Halmyre helped OSPE understand and influence generational change in Ontario's engineering profession through strategic research and targeted campaigns.

AI and the Resilient Association: Webinar Recording and Highlights

Discover how associations can leverage AI for operational improvements, member engagement, and leadership with insights from the Halmyre + Betty webinar. Watch the full recording for key strategies.

Reclaiming the 20-Year Vision: Neighbourhood Pharmacies' Strategic Shift

Neighbourhood Pharmacies' strategic renewal ensures that the association can clearly differentiate its role and tackle the sector’s most significant problems while remaining adaptable to the needs of its members today.

Seven ways Halmyre can help you Association

Get to Know Halmyre: Our Services

Halmyre's growth strategy services support associations that are built to last.

Halmyre's Unique Outside-In Methodology

Your association’s growth depends on strategy built to last. At Halmyre, we take an Outside-In approach to understand how your association is perceived and how to unlock long-term resilience.

Auditing a Website Structure to Maximize Future Growth

Halmyre conducted a Marketing ROI Audit, resulting in alignment of TRREB’s independent accounts within one Google Analytics account, creating efficiencies and improved engagement.

Levelling up its AMS will help this Industry Association Grow

Halmyre led HAC through a disciplined, objective, and unbiased AMS selection process.

Using Data to Drive an Advocacy Agenda

The Ontario College of Family Physicians supports Ontario family doctors through education, research, and advocacy.