Growth Analytics
Data Transformation and Insights That Empower Your Growth Efforts
Get a Head Start on Your Growth Analytics
Discover how you can use data and key metrics to track membership health, manage your overall performance and spark association growth.
Halmyre’s Growth Analytics Solutions
Google Analytics
To ensure you're capturing a comprehensive understanding of your audience and their interactions with your website, we'll set up Google Analytics 4 (GA4). This powerful tool will collect and analyze data across meaningful time periods, providing valuable insights into user behaviour and engagement.
By leveraging Google Analytics 4, you'll gain a deeper understanding of how your website is performing and be able to articulate user engagement in a personalized dashboard - setting you up with the insights you need to support long-term growth.
Monitoring and Reporting
Our ongoing monitoring and reporting services will provide you with a clear picture of your website's performance and identify opportunities for optimization. Through monthly monitoring, we'll track key metrics and identify potential issues that require attention. Biannual in-depth reporting will delve deeper into your audience's behaviour, uncovering valuable insights into their journey, pain points, and preferences.
By analyzing this data, the Halmyre team will identify areas for improvement within your growth efforts, and develop targeted strategies to address any issues. This data-driven approach will enable you to make informed decisions and optimize your website to better serve your members and achieve your association goals.
Marketing ROI Audit
To ensure your marketing efforts are delivering maximum value, Halmyre offers a comprehensive Marketing ROI Audit. This audit will reveal what's working, and what's not, and provide actionable recommendations for improving your marketing performance.
We have two proven audit options:
- Yesterday's ROI: Analyze past campaigns to learn from successes and failures.
- Today's ROI: Audit in-flight campaigns to optimize your current performance.
By understanding your marketing ROI, you can make data-driven decisions and allocate your resources more effectively.
Ontario Society of Professional Engineers
Ensuring a high-stakes marketing
investment hit its targets.
MoneySmart Manitoba
Building a truly customer-centric brand to help Manitobans think about their money.
Toronto Regional Real Estate Board
Auditing a website structure to maximize and sustain future growth.
Leverage Your Association's Data to Drive Membership Growth
This whitepaper is a guide to managing and monitoring the health of your associations membership. Even if you already have an intuitive grasp of the fitness of your membership, this discussion will provide a better understanding of key metrics that indicate your members commitment and loyalty to your organization. This guide also discusses issues that can undermine membership management performance and erode the impact of marketing efforts.
Ready to Spark Growth for Your Association?
Our association branding solutions offer a strategic approach to growth and member engagement. Schedule your strategy session today to get started.