Growth Strategy
Grow Your Association Membership Base and Increase Revenue
Get a Head Start on Your Growth Strategy
Halmyre’s Pricing Primer shares insights on pricing strategies that drive value, engagement, and growth.
Halmyre's Association Growth Solutions
Value Proposition & Strategy
Growth requires a clear vision of not only where your association is right now, but where it’s heading in the future.
Halmyre will help you build a Customized Spark Growth Value Proposition Roadmap that sets your association apart from the competition, improves member engagement and prepares you for long-term growth.
Marketing ROI
Not sure what’s working and what’s not in your association’s marketing strategy? Halmyre can help your organization gain a complete picture of how your marketing program is currently performing, and then build a program that empowers you to get a better return on your marketing budget.
As your association grows, we’ll ensure your marketing efforts scale seamlessly with your vision.
Membership Modeling
To truly grow, your association needs a strong membership model that attracts new members and engages (and retains) existing ones. The more structured and valuable your membership model is, the easier your growth process will be.
Halmyre are experts in building a membership model that drives growth. We’ll help you build a value proposition, a customer experience, and ongoing member engagement campaigns that spark growth for your association.
Membership Packaging & Pricing
How you package and price your solution is critical to attracting and retaining members. Here at Halmyre, we recognize that each association packages, prices and markets its offering to members and prospective members uniquely.
Our pricing strategy is designed specifically to help your association balance the three types of “currencies” - time, talent and treasure - for a healthy, vibrant and engaging association that grows over time.
Change Management
Change can be daunting. It requires strong leaders who can drive change, transform business, and create a well-mapped-out growth strategy. Without change, growth is just a distant dream.
Here at Halmyre, our team of consultants are highly experienced experts in setting growth direction based on data-informed insights and customer experience. We support a broad range of strategic and change management processes.
Forum of Canadian Ombudsman
Creating a dynamic value proposition that resonates.
Canadian Medical Association
Using "outside-in" thinking to engage members and set a physician-centric course for the future.
Canadian Finance and Leasing Association
Creating record-breaking sponsorship revenue through ROI-focused event sponsorships.
Leverage Your Association's Data to Drive Membership Growth
This whitepaper is a guide to managing and monitoring the health of your associations membership. Even if you already have an intuitive grasp of the fitness of your membership, this discussion will provide a better understanding of key metrics that indicate your members commitment and loyalty to your organization. This guide also discusses issues that can undermine membership management performance and erode the impact of marketing efforts.
Ready to Spark Growth for Your Association?
Our Growth Strategy solutions offer a strategic approach to growth and member engagement. Schedule your strategy session today to get started.