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Achieve the membership marketing ROI your association needs.

Halmyre’s Marketing ROI Audit reveals what’s working, what’s not, and how to improve the value of your marketing dollars.

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We offer two audit options:

Yesterday’s ROI

We review a past marketing campaign to help you get better results next time.

Today’s ROI

We audit in real-time to optimize an in-flight marketing campaign.

With both approaches, we customize your Marketing ROI Audit to give you:

A complete picture of your members’ reactions to your web and email marketing

Unbiased data to help you make informed decisions

Executive-ready analysis and reporting

Practical, actionable recommendations that spark growth

Expert collaborative support for the analysis and technical handling of your marketing data

“Data is so integral to understanding our members and partners needs, and even though we just started this program we are already seeing results!”

–Neighbourhood Pharmacy Association of Canada

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Are your membership marketing dollars working hard enough?

Avoid wasting money.
Get a better return on your  hard work, limited budget, and human resources.

Campaign Setup Yesterday's ROI Today's ROI
Customizing membership data tracking tools (Google Analytics, mail provider) N/A check
Defining and customizing marketing goals N/A check
Setting up tracking for marketing activities most relevant to your association N/A Up to 4 activities
Setting key performance indicator targets N/A Up to 4 KPIs
Creating a dashboard that clearly shows results N/A check
Campaign Analysis
Capturing actionable data as your members read, click, and engage N/A check
Analyzing acquisition/registration campaign data Historical Live
Assessing what’s working and not working Historical Live
Creating executive-ready planning andreporting documents check 2 mini-reports during the campaign; 1 final report
Duration 3 weeks Up to 12 weeks
Price per campaign starts at $3,500 $10,500
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We’ll help you lift your association to the next level

Our partnership approach, use of data, and seasoned leadership will accelerate your association’s marketing investments.

Moneyback Guarantee

Marketing ROI Audits are priced in two instalments. We are so confident in your growth following the audit that we won’t charge you for the second instalment if you’re not completely satisfied.

Additional Services

We also offer detailed social media assessments
and annual data insights programs.

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A Marketing ROI Audit will give you tools to:

  • Increase readership, web traffic potential, and engagement opportunities
  • Improve the effectiveness of your marketing and membership programs
  • Elevate your member experiences and remove pain points that hinder growth
  • Decrease membership marketing costs and inefficiencies
  • Eliminate uncertainty and guesswork for your marketing investments
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Five perfect times for a Marketing ROI Audit:

  • Membership acquisition and renewal campaigns
  • Marketing for conferences and events
  • New website launch (call us before you
    launch!)
  • Heading into strategic review and budget cycles
  • Whenever hard data will help prove results