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Association Marketing Association Marketing

Getting ‘unstuck’ through an objective assessment of marketing issues and opportunities

Christine James, CAE
Getting ‘unstuck’ through an objective assessment of marketing issues and opportunities

The New York State Veterinary Medical Society advocates for and
enables veterinarians of New York State to achieve fulfilling careers
and create a thriving profession.

After three years of concerted effort, the recruitment efforts of the New York State Veterinary Medical Society (NYSVMS) membership remained stagnant.

Click here to download the Case Study.
Christine James, CAE
About Christine James, CAE
Christine James is a Certified Association Executive with over 20 years of leadership experience in the not-for-profit sector. Christine joined Halmyre in January 2022. As Head of Content, Christine leads Halmyre's Thought Leadership portfolio, sharing Halmyre's unique brand of thinking through speaking, web, social, and other content opportunities.
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