Experience, case studies, research and editorial content on strategic marketing for member-based non-profit organizations.
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Branding Strategy
Branding StrategyGoogle Grants for Good Causes
The internet behemoth has a program known as Google Ad Grants that offers eligible charitable organizations up to $10,000 of credit each month for search engine marketing (SEM) ads on the Googles AdWords network. The Google Ad Grant program is a huge opportunity for eligible charitable organizations of any size, from small local start-ups to established national organizations.
Branding Strategy
Branding StrategyWhat's in a Name?
Create a more open brand position to support our service evolution from a simple idea of classic marketing strategy in 2014 to supporting integrated consultation with customer-centric service design, data intelligence, creative insight and marketing execution today.