Author: Christine Saunders, CM (10)
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Management Approach
Management ApproachDon't Think Website, Think Service Design
Thinking website is limiting and may lead you to find partners that deal only with a narrow type of planning such as the visual design that misses delivering what your audiences really want and need.
Brand & Communications
Brand & CommunicationsWhat's in a Name?
Create a more open brand position to support our service evolution from a simple idea of classic marketing strategy in 2014 to supporting integrated consultation with customer-centric service design, data intelligence, creative insight and marketing execution today.
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