Author: Christine James, CAE (2)
Halmyre's Unique Outside-In Methodology
Your association’s growth depends on strategy built to last. At Halmyre, we take an Outside-In approach to understand how your association is perceived and how to unlock long-term resilience.
Auditing a Website Structure to Maximize Future Growth
Halmyre conducted a Marketing ROI Audit, resulting in alignment of TRREB’s independent accounts within one Google Analytics account, creating efficiencies and improved engagement.
Levelling up its AMS will help this Industry Association Grow
Halmyre led HAC through a disciplined, objective, and unbiased AMS selection process.
Analytics vs. Business Intelligence - What's the Difference?
Business Intelligence and Data Analytics work hand-in-hand to provide associations with a toolkit to drive member insights, strategy, and services.
Building a Better Value Proposition to Serve Members Better
The Ontario Society of Professional Engineers worked with Halmyre to build a complete value proposition strategy to serve members better.
Beyond the Buzz: AI & Strategic Planning
Watch the recording of our webinar on leveraging AI for association strategic and operational planning.
Disciplined Direct Response Marketing to Target and Grow Membership
The Heating, Refrigeration and Air Conditioning Institute of Canada's disciplined direct response marketing to target and grow membership.
Acquisition drives the traffic but retention pays the bills
The Canadian Medical Association advocates for a better healthcare future for all.