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Analytics vs. Business Intelligence - What's the Difference?

Business Intelligence and Data Analytics work hand-in-hand to provide associations with a toolkit to drive member insights, strategy, and services.

OSPE Case Study

Building a Better Value Proposition to Serve Members Better

The Ontario Society of Professional Engineers worked with Halmyre to build a complete value proposition strategy to serve members better.

Beyond the Buzz: AI & Strategic Planning

Watch the recording of our webinar on leveraging AI for association strategic and operational planning.

Disciplined Direct Response Marketing to Target and Grow Membership

The Heating, Refrigeration and Air Conditioning Institute of Canada's disciplined direct response marketing to target and grow membership.

Canadian Medical Association - Acquisition Case Study

Acquisition drives the traffic but retention pays the bills

The Canadian Medical Association advocates for a better healthcare future for all.

Lemons to Lemonade Case Study

Lemons to Lemonade

From Lemons to Lemonade. Download Halmyre's OFAH case study today!

Let the members tell us how to grow: Using research strategically

Let the members tell us how to grow: Using research strategically. How a pharmacy association used strategic research to understand the full range of pharmacy professionals’ needs and wants.

There is never a one-size-fits-all answer to bundling membership with an event.

Should You Bundle Membership and Event Registration?

Should You Bundle Membership and Event Registration? There is never a one-size-fits-all answer to bundling membership with an event.