Author: Christine Saunders, CM (3)
Lessons Learned From Disruption: Top 3 Association Management Practices
The top 3 best management practices of associations who are leaning into disruption and creating growth by being truly member-centric.
Pricing Strategies During Economic Downturns
Association strategies for a recession. One of our most popular papers, pricing and value strategies that will help as we head into what looks like not so easy times.
Growing Value: Findings of Halmyre’s 2022 Non-Profit Value Proposition Survey
Growing Value: Findings of Halmyre’s 2022 Non-Profit Value Proposition Survey
Maximize Your Revenue Through Smart Pricing Strategies
Settling on a pricing approach for your association requires in-depth understanding of pricing as a specialty of marketing and a solid grasp of the factors affecting your business landscape, including market research, competition, costs and brand perceptions.
Value Proposition Is a Growth Process
Understanding the process of managing your value proposition is vital, but challenging especially for non-profits. Developing discipline around managing your value proposition is the single best investment any non-profit can make in its future.
The Secret to Strong Non-Profit Value Propositions
But do not be deceived: a good value proposition process will open for you more future-forward thinking, but it will do so with confidence and without guessing, and it will objectively put the voice of your members at the centre of your decisions.
Build a Business Case for a Career Centre
Improve Your Association's Career Centre: How to Build a Business Case
Benchmarking NFP Value Propositions, 2021
Not-for-profits are like no other organizations. Halmyre has published its first annual report, designed to help NFPs and executives understand where to make strategic, organizational investments to develop the long-term resilience of their organizations. Halmyre set out to benchmark how CEOs view their organizations strength and readiness related to their