What is Association Member Experience, and Why Does it Matter?
Discover the importance of optimizing member experience to enhance engagement, retention, and overall satisfaction to spark growth for your association.
Lemons to Lemonade
How a legislative change sparked transformational technology changes - and growth opportunities - for the Ontario Federation of Anglers and Hunters.
Let the members tell us how to grow: Using research strategically
Learn how the Nebraska Pharmacists Association used strategic research to understand the full range of pharmacy professionals’ needs and wants.
How to Increase Customer Perceived Value for Your Association
Explore the concept of Customer Perceived Value, and learn how members evaluate benefits against costs when it comes to your association’s offering.
Should You Bundle Membership and Event Registration?
There is never a one-size-fits-all answer to bundling membership with an event.
Getting ‘unstuck’ through an objective assessment of marketing issues and opportunities
Halmyre conducted a Marketing Audit to identify problems, then recommended a prioritized approach to address them.
How Much Should Your Association's Learning Management System Cost?
Unravel the factors influencing learning management system cost and discover tips for selecting the ideal LMS for your association's unique needs.
Association Web Design: 5 Key Things to Keep in Mind
Explore key strategies for association web design, emphasizing member engagement, value proposition, and brand consistency for an impactful website.