Latest Posts
Growth Strategy
Growth StrategyBeyond the Buzz: AI & Strategic Planning Webinar Highlights
Key take-aways from the January 2025 Webinar on Artificial Intelligence and strategic planning, hosted by Halmyre and Event Garde
Value Proposition Strategy
Value Proposition StrategyBuilding a Better Value Proposition to Serve Members Better
The Ontario Society of Professional Engineers worked with Halmyre to build a complete value proposition strategy to serve members better.
Growth Strategy
Growth StrategyBeyond the Buzz: AI & Strategic Planning
Watch the recording of our webinar on leveraging AI for association strategic and operational planning.
Member Experience Tools & Strategy
Member Experience Tools & StrategyGrowth through Customer Personas
OSPE serves the rich diversity of Ontario's engineering community. Personas unified OSPE around the voice of its members.
Growth Strategy
Growth StrategyThe Unseen Power of a Skilled Facilitator
Learn about the benefits of a skilled facilitator for high-stakes conversations that set direction and drive results for your association.
Member Acquisition
Member AcquisitionDisciplined Direct Response Marketing to Target and Grow Membership
The Heating, Refrigeration and Air Conditioning Institute of Canada's disciplined direct response marketing to target and grow membership.
Member Retention
Member RetentionAcquisition drives the traffic but retention pays the bills
The Canadian Medical Association advocates for a better healthcare future for all.
Value Proposition Strategy
Value Proposition StrategyValue Proposition Vs Mission Statement: What's the Difference?
Discover the key differences between a value proposition vs. a mission statement and how they guide your association’s growth and engagement strategies.